Sold $12K over asking with 10+ offers
A Beauregard Town home, magazine-quality photos and a pricing strategy built to create FOMO, even with interest rates high.
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This property is in Beauregard Town in downtown Baton Rouge, a funky and eclectic mix of old homes and a downtown vibe. We used photos that could have run in a magazine and, most importantly, a pricing technique designed to create FOMO (fear of missing out) among buyers. The result was 10+ offers, and the one we chose was $12,000 over asking. The frenzy was remarkable given the high interest rates at the time.




